Taylor Swift Stayed True to Her Reputation and Hid Easter Eggs in Her 2024 Grammys Look

Taylor Swift Stayed True to Her Reputation and Hid Easter Eggs in Her 2024 Grammys Look

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Big reputation! Taylor Swift arrived at the 66th Annual Grammy Awards tonight while rumors swirled that the mega pop star was getting ready to announce Reputation (Taylor’s Version), her re-recording of her 2017 album. Fans already had an inkling that the album might be on the horizon, and then earlier today, Swift turned all her social media profile photos black and white, which fans took as a nod to the Reputation album cover and era. Her website also briefly went down:

The singer then hit the red carpet in a white Schiaparelli couture corset gown with black gloves, carrying on the color story.

taylor swift

ROBYN BECK

taylor swift

ROBYN BECK

On the Reputation album cover, Swift is wearing a chain choker necklace, and on the carpet, she chose to wear a bejeweled choker that also looked eerily similar to the necklaces she sports in Reputation’s “Look What You Made Me Do” music video.

But perhaps most importantly, Swift donned a choker with a clock, and the time seemed to be set to midnight. Now, is that a reference to the multiple Grammy nominations she received this year for her album Midnights or a message to the fans that she’s releasing Reputation (Taylor’s Version) at midnight tonight? Only time will tell.

taylor swift

Gilbert Flores

taylor swift

ROBYN BECK

One thing is for certain: There’s a chance that Swift is simply clowning us all, as she did announce that she’s releasing a brand-new album called The Tortured Poets Department this April, all while accepting the award for Best Pop Vocal Album. The new album cover? Also black and white:

Swift is still up for multiple awards tonight, including Record of the Year, Song of the Year, and Album of the Year, which means there could be more announcements to come. Stay tuned.

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Jerry David is a seasoned Senior Reporter specializing in consumer tech for BritishMags. He keeps a keen eye on the latest developments in the gadget arena, with a focus on major players like Apple, Samsung, Google, Amazon, and Sony, among others. Jerry David is often found testing and playing with the newest tech innovations. His portfolio includes informative how-to guides, product comparisons, and top picks. Before joining BritishMags, Jerry David served as the Senior Editor for Technology and E-Commerce at The Arena Group. He also held the role of Tech and Electronics Editor at CNN Underscored, where he launched the Gadgets vertical. Jerry David tech journey began as an Associate Tech Writer at Mashable, and he later founded NJTechReviews in 2010. A proud native of New Jersey, Jerry David earned his Bachelor of Arts in Media & Communication with honors, minoring in Innovation and Entrepreneurship from Muhlenberg College. Outside of work, he enjoys listening to Bruce Springsteen, indulging in Marvel and Star Wars content, and spending time with his family dogs, Georgia and Charlie.